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The MYM 2 CD set provides you hundreds of hours of experience in a brief 2 hour
listening session. Some of the highlights:
- Description of Marketing Problems: The program starts out
by challenging the listener that "Everything you've ever learned about
marketing is all WRONG," and then goes on to explain why marketing methods
have been corrupted over the years to lead us to this sad state of marketing
existence we're in right now.
- Description of the Solution: Each of the components of
the Marketing Equation-Interrupt, Engage, Educate, and Offer-is described in
detail.
- Examples: Instead of having a bunch of examples at the
end of the program, the CD's have examples throughout that illustrate each
point as the program progresses.
- Visual Aids: The 2 CD set contains a 30-page Resources
Volume that follows the audio program concept by concept.
- Web Support: This website allows the reader to access the
printed portion of the program (MYM Book) even if his/her copy becomes lost.
Additionally, certain documents and templates will also be downloadable from
this site.
- Packaging: The packaging allows both CD's on the same
panel, one above the other. The CD's are held in a clear plastic tray, the
same kind you find in certain DVD packages.
Click Here to order your FREE MYM 2 CD set now
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